Partnership & sponsoring

Associate your brand with Olympic 3x3

3x3 has been an Olympic sport since 2020 and is growing at lightning speed. Brussels is fast becoming the next place to be for urban basketball. Join the adventure.

200k

Instagram views (9 months)

1000+

Spectators per event

6

World circuit stops

Why support us

3 reasons to become a partner

Visibility

Your brand showcased at our events, on our jerseys, our social media and our website — from local to international.

Networking

Join an ambitious partner network: municipalities, institutions, innovative companies. Exclusive connections.

Prestige

VIP access to our events, naming rights for our venue, association with a booming Olympic sport.

Maximum visibility

Your brand wherever 3x3 shines

From jersey to screen, your logo accompanies Brussels 3x3 on the court, on social media, and during international FIBA broadcasts. We are open to any type of proposal.

Logo on jersey
Courtside event boarding
Instagram Posts & Reels
Website & newsletters
Event naming
FIBA live broadcasts
1

Local

Events in Brussels and Saint-Gilles

2

Regional

Tournaments across Belgium

3

National

Belgian media coverage (BX1, Sud Info)

4

International

FIBA 3x3 circuit — World Tour & Challengers

Our audience

An engaged and diverse audience

FIBA world circuit

FIBA 3x3 events such as the Challengers and World Tour are broadcast live. Spectators number in the thousands and highlights on Instagram and TikTok sometimes exceed millions of views.

Local events

Each event we organise brings together between 100 and 1,000 people, not counting passers-by in public spaces. A captivating format that generates a huge amount of interaction with the audience.

Target audience

Youth, young adults, adults and parents. 3x3 is the ultimate urban sport — it brings all generations together around a dynamic and accessible format.

Youth impact

3x3 demands commitment, entrepreneurship and strategy — values that go hand in hand with the qualities of a good citizen. We energise Brussels youth through sport.

They trust us

Our current partners

Companies and institutions that share our vision of urban sport in Brussels.

OperanexRégion Bruxelles CapitaleService Jeunesse Saint-GillesZetesLoonastarMinistar

Nike, Bouncewear, Brussels Environment, Municipality of Saint-Gilles, and more to come.

Ready to join the adventure?

Contact us

We are entirely at your disposal to discuss a tailor-made partnership. Every collaboration is unique — let us write the next chapter of the Brussels 3x3 story together.